Ticket Alternative Develops “Daily Admission” Model to Broaden Ticketing Offering

For Immediate Release
November 11, 2016 

Ticket Alternative Develops “Daily Admission” Model to Broaden Ticketing Offering
New model provides fully customized ticketing solution for attractions, gardens, zoos, museums, or any event with members and multiple dates or entry times. 

ATLANTA - November 11, 2016 Ticket Alternative, a boutique ticketing, event registration and technology company, has officially launched its Freshtix “Daily Admission” model. The new model allows clients to feature events with multiple dates and entry times on a stand-alone, fully customized website. This differs from the standard Freshtix model (called the Multi-tenant solution launched in 2014) where Organizers manage and promote their events alongside many other Organizers on the website Freshtix.com.

Freshtix co-founder, Iain Bluett, says of the new model, “By offering two versions of Freshtix, we can compete with both the do-it-yourself solutions AND the antiquated ticketing systems used for attractions, botanical gardens, museums, and zoos. With the Daily Admission model, we’re making ticketing, managing memberships and attending these types of events easier for our clients and their patrons.”

Most recently, Freshtix partnered with Callanwolde Fine Arts Center to launch the Daily Admission Model for their annual Christmas tour, along with their new “Christmas at Callanwolde Light Show”, presented by Illuminating Design. Freshtix worked with the Callanwolde team to launch a fully branded eCommerce ticketing site, capable of managing hundreds of unique event occurrences, in under a month.

The site uses many of the same features Freshtix first Daily Admission model client (Atlanta Botanical Gardens) enjoyed, specifically the “Member Match” functionality. Callanwolde Fine Arts Center members are recognized on the website by their email address and/or member number ad immediately offered discounted tickets as part of the membership package. Non-members are encouraged to become members by learning of the benefits and discounts of membership during the check-out process.

“With multiple events every day, it was important for us to find a ticketing solution that could handle our unique ticketing needs while recognizing our important members. The Freshtix platform is robust but incredibly user-friendly. I can add a new event in less than a minute not to mention the aesthetics of our branded site, which we couldn’t have been more pleased with,” says Peggy Still Johnson, Executive Director.

Looking forward, Ticket Alternative will continue to grow both versions of its Freshtix platform for general admission events while leveraging it’s legacy ticketing platform (powered by Spectra) for events with reserved seating, with the ultimate goal of providing clients multiple customizable options when deciding how to ticket their events.

For more information on the Daily Admission model or becoming a Freshtix organizer, contact Iain Bluett via email at [email protected]

About Ticket Alternative: Ticket Alternative tickets thousands of events and venues annually across the U.S. Based in Atlanta, Ticket Alternative can ticket almost every type of event, large or small, including concerts, sporting events, theater productions, festivals, and parties. Ticket Alternative's range of services includes online ticket sales, an in-house call center, box office software, local ticket outlets, advance ticket sales, including subscriptions and season tickets, donation & fund development, event marketing, access control, and event staffing. In 2012, the company added software development. Ticket Alternative is also one of the largest sellers of event wristbands and custom printed tickets. The company has made the Inc. 5000 list of fastest growing private U.S. companies for the past five years.

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